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The Ultimate Guide for a Winning Black Friday Campaign

Black Friday presents an enormous business opportunity, and Brevo has created this extended guide to ensure that your campaign success extends well beyond a single weekend.

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FREE EBOOK

Mastering Black Friday

Black Friday is the highlight of the sales calendar for many businesses. Since competition is rife, offering discounts alone isn’t enough. That’s why we have created a comprehensive guide to take your Black Friday campaign from planning to profit.

What's inside?

PRACTICAL CHECKLIST

Follow this practical checklist to streamline your process, covering everything from defining objectives to optimizing touchpoints for maximum impact.

STRATEGIC PLANNING

Lay the groundwork for campaign success, from goal-setting to segmentation and crafting the perfect offer.

EXECUTION TACTICS

Identify the best marketing channels and customer touchpoints for optimal reach, engagement, and conversions.

MEASURING SUCCESS

Track yout performance in real-time and fine-tune your strategy to have the most impact.

WHY BREVO

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Everyone can grow with Brevo

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Over 500,000 companies trust Brevo to build better customer relationships. The results speak for themselves: greater earnings, higher engagement, and stronger customer loyalty.

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Brevo has helped clients:

  • Increase engagement by 10%

  • Grow conversion rate to 5%

  • Boost revenue by 42%

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Download your free ebook

Start planning your Black Friday success

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